The BE LOCAL campaign was created by the Hallandale Beach Community Redevelopment Agency to promote local businesses and encourage the community to dine and shop in the Hallandale Beach area. This campaign consists of social media promotions and advertisements, media pitches, video highlights, email marketing, radio and newspaper/magazine advertisements and more. Local businesses can participate FREE of charge and will be included in all promotions. In addition, participating restaurants and retail businesses will receive flyers, window decals, and other promotional items to help spread the word.